Thursday, January 12, 2017

Myth Busters

How & Where to store your Coffee/Espresso Beans!

Hey Coffee lovers!
We've heard of a few 'myths' floating around in regards to how to store your Coffee/Espresso beans at home! We have a ton of clients who come in to purchase coffee beans and espresso beans and actually have no clue how to store it! We've decided to create a list of the Do's and Don'ts when it comes to storing your purchases to maximize its lifespan, quality in taste & more!

One of the most popular myths floating around is to keep your Grounds/ Beans in the fridge to keep them fresh!

This is a huge MYTH!

Its been floating around for a while. Maybe your parents, or even your parents parents started this and passed it down through the generations! Our best advice- stop this immediately!!

The fridge is not the place to store coffee in any form, ground or whole bean even if in an airtight container. It isn’t cold enough to keep your coffee fresh, and because coffee works as a deodorizer, it will absorb all the aromas in your fridge. This will definitely have a negative impact on the final taste of your cup of coffee. 

So, on that note, here's how to store your beans & grounds to help keep them at their peak!
  1. Keep them in an airtight, dark container.
  2. Avoid sunlight.
  3. Avoid heat.
  4. Avoid steam (so consider where you are storing your beans and keep them away from brewers, stoves, etc.).
  5. Avoid moisture (storing near your sink could accidentally allow water to reach beans).
  6. Within 72 hours after being roasted coffee beans have reached their maximum or peak of freshness, so use them as quickly as possible.- we always suggest grinding as you use.
  7. If you can’t brew them within the optimum time put your beans in the freezer. (Not the fridge!)


Focusing back on #6- Coffee beans lose their freshness fairly quickly, so storing them properly is extremely important! This is also why we suggest only grinding them as you use them!

Also, ensure that the type of grind you use is suitable for your brewing system. If beans are too fine or too coarse you will not generate maximize flavour.
Ensure your grinder is regularly cleaned. Fresh beans produce different levels of oil and because of the oil coffee grinds will begin to compact around the burrs in your grinder. This means that the grinds need to be removed to lengthen the life of the grinder and to ensure you aren’t blending old coffee with freshly ground beans.
If you need to have your coffee pre-ground, whenever possible store it at room temperature in a vacuum-sealed container that is made of materials that won’t impart unwanted flavours to your coffee (ceramic is ideal).
Ground coffee is dramatically affected by humidity which adversely affects the flavour, so don’t store ground beans for more than one week. However, coffee connoisseurs will say to not store ground coffee for more than an hour!


When storing Whole Beans, do not store more than one week’s worth of beans at a time. This isn’t always practical, so if you know you will have beans for longer than that, you can store them in your freezer. Storing your beans in a deep freezer is better than the fridge’s freezer because it doesn’t get opened as often.
Never store your coffee in paper but rather try to store it in its original packaging (usually foil or plastic.) At Serious Coffee cafés, we bag our coffee in paper bags that have a liner and only when you order it. The idea behind this choice of bag and to not prepackage our beans is that we are committed to freshness and hope that the coffee is consumed within a week so that it doesn’t have to be frozen.
Put each bag in its own resealable freezer-quality bag, resealable container, jar or some other airtight container to avoid freezer-burn. Remove as much air as possible and don’t worry about the light; your freezer is dark and the few times it’s opened won’t negatively impact them. Remember, Serious Coffee’s beans are so fresh that the original 2270 gram (5 lbs) packaging has a relief valve to allow the off-gases to escape, so be aware that your resealable bag could burst due to the gases having no where to go. We recommend that you keep our beans in our packaging as the valve will only allow the gases to escape while blocking air from entering the bag.
In order to ensure that your beans are fresh, do not store them in the freezer longer than two weeks from the purchase date. If necessary, whole beans can be kept in a deep freezer for up to two months; however, this is not something we recommend.
Take out only as much coffee as you need and never return beans that have thawed to the freezer.

Last but not least- buying a quality bean!
You can store your beans perfectly, however you will only get that perfect Coffee, Espresso or Cappuccino with a quality, FRESH bean!

Espresso Bella's very own Venti Sei is roasted locally here in Stouffville and is received every 7 days! You'll get the freshest bag on the shelf, every time!


That's a wrap for this edition of Myth Busters! We hope you found this article useful! You can always visit our Showroom in Stouffville with your questions, concerns or curiosities in regards to your Coffee/Espresso products!

In the mean time, Have a beautiful day and an Espresso Bella!






http://www.seriouscoffee.com/about-us/our-coffee/proper-coffee-storage